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Kemin Industries Marketing Intern in Des Moines, Iowa

Overview

Position Overview

The Kemin Crop Technologies marketing department is looking for a Digital Marketing Intern to assist with our digital marketing plan, social media, website, and email efforts. The ideal candidate will possess knowledge of the digital media landscape in the B2B industry, including various social media sites and SEO best practices. The successful candidate will be responsible for making updates on the core marketing technology platforms, creating engaging content, posting to company social media networks, developing content calendars on a weekly basis and monitoring social and website analytics to identify viable ideas. This position also seeks ways to leverage existing marketing technology to improve processes and ensure a consistent corporate message and brand. The Digital Marketing intern should understand the Business Unit needs and support the creation of digital solutions using the approved Corporate digital marketing toolset.

We Are Kemin

We are visionaries who see things differently and are inspired by the world around us. We have been dedicated to using applied science to improve the quality of life for over half a century. Committed to feed and food safety, Kemin maintains top-of-the-line manufacturing facilities where over 500 specialty ingredients are made for humans and animals in the global feed and food industries, as well as the health, nutrition, beauty and textile markets. We provide product solutions and options to customers in more than 120 countries.

A privately held, family-owned and operated company, Kemin has more than 2,300 global employees and operates in 90 countries including manufacturing facilities in Belgium, Brazil, China, India, Italy, Russia, Singapore, South Africa and the United States.

What you’ll be doing:

Serving as the primary contact and team technical representative for the Digital Marketing tools to assist the marketing team: CMS Adobe Experience Manager (AEM), Inbound Marketing (HubSpot), and Digital Asset Management (DAM).

  • Website Content Management (AEM):

Assist with the website tactics: Enhance the website health, update and create a website page, increase the quality and quantity of website traffic with Search Engine Optimization SEO processes, content development and keywords (MOZ).

  • Blog (AEM):

Create and maintain a content calendar and write the Business Unit blog

  • Social Media (LinkedIn):

Develop the monthly calendar and assist with content management

  • Inbound Marketing/Email (HubSpot):

Assist in the creative development for digital marketing campaigns, including but not limited to content development, website landing page, A/B testing, direct mails and email marketing. Track lead generation and offer solutions to retain and nurture the leads. Help to maintain customer lists.

  • Digital Asset Management:

    Manage and maintain images in the Adobe brand portal, including the Shutterstock library.

What we require of you:

  • Hold or pursuing a bachelor’s degree, preferably in Marketing, Communications, Journalism, or Public Relations (specific background is dependent upon position focus)

  • 1+ years’ experience in social media/marketing

  • Additional related experience may substitute.

  • Excellent oral and written communication skills, problem-solving skills, and critical-thinking skills.

  • Excellent organizational skills with the ability to set priorities and handle multiple projects efficiently to meet deadlines.

  • High attention to detail, high accuracy, and some analytical abilities.

  • The ability to present ideas effectively and communicate well with vendors, peers, and all levels of management.

  • In-depth working knowledge of social media tools such as LinkedIn, Facebook and YouTube in the B2B market.

  • Intermediate proficiency in Word, Excel, and PowerPoint.

  • A high degree of personal motivation, a desire to make an immediate contribution, and possession of a distinct sense of urgency.

Kemin is an equal opportunity employer.

LocationUS-IA-Des Moines

Posted Date2 weeks ago(1/13/2020 1:49 PM)

Job ID2020-6113

Positions1

CategoryMarketing

Position TypeIntern (Part Time)

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